Monday, June 18, 2012

Brand Your Business: Have a Ball

When considering the best way to utilize promotional items for your organization, never forget the most important aspect is that you want them to be something people will use repeatedly, thus increasing the exposure for your business.  A lot of people thing there should be a direct link between what your company does and the promo you offer, for instance a branded corkscrew for a winery or a branded key chain for a car dealership.  While these can be effective promotions, don't be afraid to think outside of the box.  Summer offers endless opportunities to give away fun items like beach balls, frisbees, pedometers, water bottels and jump ropes.  It seems like every weekend there are sidewalk sales, parades, tournaments, festivals, and fairs - all of which are perfect chances to increase your exposure and attract new customers.  The name of the game is get yourself out there - by any means necessary.  The more visibility your organization has, the more customers you will inevitably have. For more ideas on how promotional products can enhance your marketing efforts, contact us today.

No comments:

Post a Comment