Monday, September 26, 2011

Brand Your Business: Top choices for Promotional Products

If you're in business, you simply can not underestimate the value of self-promotion.  But with so many options out there, which items are the most effective to spend your hard earned marketing dollars on? Good question!  Not all promotional items work for all businesses, and some specialty items which can work wonders for certain industries can be downright useless to other industries.  In our experience, here are the best items to invest in for  any  business

Without a doubt, the most popular promotional item is apparel.  T-shirts, jackets and hats are the best way to gain brand visibility. Be they screen printed or embroidered, according to a recent survey, made to order promotional apparels account for 1/3rd of all promotional merchandise

Next on the list would be stationery products like pens and notepads. This is the quickest, most inexpensive way to gain brand visibility. Promotional writing instruments are perfect for carrying out promotions: relatively inexpensive and extremely functional

Unusual as they may seem, bags for brand promotions come in at number three on our list. Promotional bags can provide amazing brand visibility! You can easily give them away at trade shows and conferences as well as major corporate events. You can also print customized shopping bags for your retail establishment, letting each customer who walks out of your business do some promoting for you! 
Of course, you can't forget about promotional calendars. Calendars are a perfect addition to your annual promotional efforts. You can distribute them among your employees as well as customers and gain year-round visibility for your message. 

Lastly, Promotional magnets are one of the most inexpensive ways to promote your growing business. These magnets are available in a variety of shapes and sizes and everyone seems to love to get them! 

While these ideas work for just about any business out there, they do not have to be "generic" - any promotional product can be customized with unique designs, photos and text to make it truly unique to your own business.  To increase your visibility - and your sales - contact us and find out how promotional products can help you!

1 comment:

  1. So true! Apparel items are the usual choices when it comes to giving away promotional goodies. And getting the unique ones is already a plus factor to your industry.